I think that makeup should be an option for people who want to wear it, but not a requirement. As a woman, and a college student living with four other females I feel pressure to wear it from the people around me, and often get comments pointing out that I do not regularly wear makeup.
I think everyone should feel beautiful in their own skin and not self conscious of imperfections that we all have. Instead I think we should embrace the beauty that we were given and use makeup more as a highlight of that beauty that a mask to create societies idea of beauty.
That being said I think the media plays a huge role in why so many people, men and women wear makeup daily to cover up "imperfections" that are normal and natural. Makeup is fun of course and can change someone's appearance greatly but I don't think that it should be required and/or expected from anyone